I know for a fact that a lot of women are insecure about their underarms. I constantly get questions about it from my readers–how to whiten the area, how to make it smooth again, and even the best way to remove underarm hair. I don’t blame them. It can be an embarrassing thing when you raise your arms and have someone notice how dark your underarms are. The thing about it is, according to Dove 84% of women are unhappy with their dark underarms, and as many as 31% have admitted to skipping out on the beach because of it. Dove calls it underarm shame, which is sad because there are actually solutions to this problem.

It has something to do with how we remove our underarm hair. Every time we pluck, shave or wax, it damages the underarm skin, leading to irritation, which results in skin darkening. Many women don’t realize that the solution to smoother, whiter underarms is by giving your underarm skin superior care. This is where Dove deodorant comes in. We all know that Dove contains ¼ moisturizing cream, which really helps the skin stay healthy and moisturized. Not only that, it lessens the occurrence of irritation which ensures skin is less likely to darken. So then using Dove deo regularly helps make the dark spots in your underarms go away faster as it works in two ways: it helps prevent underarm darkening, and it helps in the faster turnover of skin cells, resulting in whiter and smoother underarm skin.

So you know how we go crazy preparing for summer and leave underarm care to the very last minute (like right before we leave for a beach trip)? Well, this year should be different, as Dove reminds us as early as now to start caring for our underarms. Yes, we should get a head start on underarm care by switching to Dove Whitening Anti-Perspirant & Deodorant so two weeks from now we have noticeably lighter underarms!

And to kick off the summer season, Dove threw a fun and relaxing sunset event called #DoveSummerReady, where guests (including myself) discovered how Dove deodorant cares for skin, learned some de-stressing yoga stretches, unleashed our creativity by designing white tank tops and found out interesting ways to combine and juice fruits and veggies. Dove deodorant also introduced its newest brand ambassadors: Saab Magalona, Dani Barretto, Kiana Valenciano, Sabs Hernandez and Angela Nepomuceno. I have to say, these ladies looked so fresh and pretty at the event, and they really are the best girls to represent the product. Check out photos from the event.

To fully enjoy the upcoming summer season, Dove is giving all girls a chance to win WHITE SLEEVELESS TOPS weekly, and a TRIP FOR THREE (3) to El Nido, Palawan by joining the DOVE DEO SUMMER READY CONTEST! Ack, exciting! It’s easy: just purchase a Dove Summer-Ready Box and text DOVE DEO <space> PROMO CODE to 2600. Dove will be announcing weekly winners through the Dove Philippines Facebook page (facebook.com/doveph), so be sure to check it out.

Dove’s Summer-Ready Box is available in major supermarkets and retail stores nationwide for the price of your regular Dove roll on (P89) or aerosol (P175). The Summer-Ready Box contains your favorite Dove aerosol or roll on in Original or Ultimate White, along with a FREE summer bag!