I have to admit, it took me awhile to discover Italian fashion brand LIU JO. It wasn’t until early this year, when the brand began opening stores in Cebu, Glorietta 2, Podium and Mall of Asia, that I finally heard and knew about it. Of course, it was hard not to notice them, especially since their campaigns feature Kate Moss, my all-time favorite model.
With stores all over Europe and Asia, Liu Jo is a huge fashion brand (how could I have missed this). They carry a seasonal collection of pret-a-porter fashion, as well as accessories (bags and shoes), luxury items (watches and accessories), eyewear, baby clothes, underwear, beachwear and home accessories. They don’t have everything here in Manila (they only carry clothes, accessories and eyewear), but these are more than enough to make you swoon. I especially like their bags and wallets. I think they have a great selection of classic pieces that are both stylish and functional. I noticed they aren’t so much into trends but into designs that would last many seasons. Check out these styles from their Spring/Summer 2014 collection (they’re on sale now too, be sure to check out their stores).
Liu Jo is located at G/F Glorietta 2, The Podium, Ayala Center Cebu, and SM Mall of Asia.